Double Sided Banners

Single Sided vs Double Sided Banner: Which Do You Need?

The right choice comes down to one question: will your banner be visible from one direction or two?

Choose a single sided banner when:

• The banner will be mounted flat against a wall, fence, or solid surface
• Only one side will be visible to your audience
• You want the most cost-effective option for a standard display

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Choose a double sided banner when:

• The banner will be hung between poles, from a rope, or suspended in an open space
• Visitors will approach from both directions (event entrances, street banners, trade show aisles)
• You need a double sided outdoor banner that reads clearly from both sides of a road or walkway
• You want different designs on each side (our double sided vinyl banners can carry completely different artwork front and back)

The key reason a double sided banner looks better than two single sided banners sewn together is the blockout vinyl layer between the two printed surfaces. Without blockout, light from the front side bleeds through and makes the reverse look washed out. All Excel double sided custom banners are printed on blockout vinyl as standard, on 13oz smooth blockout vinyl or 18oz heavyweight blockout vinyl depending on your application.

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Double Sided Vinyl Banner Material & Finishing

All our custom double sided vinyl banners are available in two material weights:

For most indoor applications and sheltered outdoor events, the 13oz smooth vinyl offers excellent results with vivid color reproduction. For banners that will be exposed to direct weather (street pole banners, construction site displays, or permanent outdoor signage), the 18oz heavyweight blockout vinyl offers greater resistance to wind, rain, and UV exposure. If you're unsure which material is right for your project, our team is happy to advise when you request a quote.

Where Are Double Sided Banners Used?

Double sided banners are the right choice anywhere your audience approaches from more than one direction. Common applications include:

• Street pole banners, hung between or along poles on either side of a road or walkway, visible to traffic from both directions.
• Event entrances and aisles, at trade shows, festivals, and outdoor events where visitors approach from both ends.
• Car dealership lot banners, visible from the road in both directions.
• Retail storefront promotions, hung perpendicular to the building to catch foot traffic from both sides.
• Large indoor spaces, including gyms, arenas, and convention halls where the banner is visible across a wide area.
• Sports and school events benefit from double sided outdoor banners for fields, courts, and gymnasium entrances.
• Construction and real estate site hoarding and lot banners that are visible from multiple directions.

Because our double sided vinyl banners can be printed up to 150 feet wide, they're also a practical choice for unusually large installations where a standard banner size won't cover the span. If your project has non-standard dimensions, contact us for a custom quote.

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